Company News, New Products

Clean Personal Care Brand Hume Supernatural Adds New Scent to Deodorant Line

Coconut Coast is touted as the ‘scent of paradise.’

Premium personal care brand Hume Supernatural is adding a new scent to its line of deodorants on March 16. Introducing Hume’s latest addition to its scent wardrobe—Coconut Coast.
 
Touting itself as the “scent of paradise,” Coconut Coast aims to transport consumers to a secret alcove filled with the sound of clean waves, off-shore winds, ocean mist and long sunsets. The earthy blend of freshly-cracked coconut and sea salt, intertwined with creamy tonka beans and a hint of citrus aims to evoke summertime memories. As with all Hume deodorants, Coconut Coast is toxin-free, cruelty-free, microbiome-supporting and gender-neutral.
 
Inspired by the resiliency of desert flora, Hume features ingredients including nourishing prickly pear, aloe vera, super-absorber diatomaceous earth (fossilized algae), probiotics, and active prebiotics.
 
Coconut Coast will be available via www.humesupernatural.com and Amazon for $14.
 

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